Nigerian Christians and Muslims don’t drink alcohol but Guinness Nigeria PLC posts 89 billion Naira turnover

The major religions in Nigeria are Christianity and Islam. Even Wikipedia says so:

Nigeria is home to a variety of religions which tend to vary regionally. This situation accentuates regional and ethnic distinctions and has often been seen as a source of sectarian conflict amongst the population. The main religions are Islam (see Islam in Nigeria), Christianity (see Christianity in Nigeria), and indigenous religions, most notably Yoruba Orisha or Orisa veneration and Ifá and Igbo Odinani. Christianity is concentrated in the south while Islam dominates in the north; central regions tend to be religiously divided. The majority of Nigerian Muslims are Sunni (95%), but a significant Shia minority exists (see Shia in Nigeria). Some northern states have incorporated Sharia law into their previously secular legal systems, which has brought about some controversy. Kano State has sought to incorporate Sharia law into its constitution. Continue reading, click here

Check adherents.com for a list of religions and followers in Nigeria.

The above table/analysis is from Wikipedias: religion in Nigeria artile.

• Christians preach against Alcohol and are commanded not to drink, as far as the Bible is concerned.
• Muslims also preach against it, and don’t drink either – so they say!

So If Christians and Muslims make up a greater part of the population, the question is: WHO IS DRINKING BEER IN NIGERIA? WHO IS CONSUMING GUINNESS NIGERIA PLC’s’ ALCOHOL?

 

Is it the remaining 10%(figure above), who we assume to be “traditional believers”, according to this Nairaland discussion? or other “minority religious and spiritual groups”: Hindus, Judaism, Bahai Faith, Chrislam, Grail movement, Rosicrucian, Hare Krishnas” – from this Wikipedia writeup ?

Questions:

• How does a company like Guinness Nigeria PLC sell its products?
• To whom does it sell: Christians or Muslims or the remaining 10%(only)?
• who are its dealers, sub-dealers, retailers, buyers and DRINKERS?
• And who buys Guinness’ Stout, Extra Smooth, Harp Larger, Pilsner Larger, Gordon’s Spark, Smirnoff Ice – alcohol?

Earlier this year, Guinness Nigeria Plc, was given a 2009 Company of the Year award.

Guinness Nigeria has been a consistent leader in the brewery industry in terms of product innovation. As a quoted company, it has been one of the highest priced firms listed in the breweries sub-sector of the Nigerian Stock Exchange. In terms of dividend pay out, Guinness has been rewarding investors with special dividends and bonus issues over the years. It paid a dividend of N8.849billion for the year ended June 30, 2008. This translates into N6.80 per share. The Company had ended the year with a net profit of N11.86billion, up from N10.69billion in 2007’’.

source: click here

Thank you for ‘all the dividends’ you are paying to Nigerians (Christians and Muslims?), but I’m wondering which particular product generates all these profits? are the profits from the Guinness Malt that Christians and Muslims drink? as I suppose these Christians and Muslims do not drink Alcohol.

Most recently(last week), Guinness Nigeria PLC has decided to pay NGN11 Billion as dividend, while it posted NGN89 Billion as turn over:

The Board of Directors of Guinness Nigeria Plc has approved the company’s audited results for the year ended June 30th , 2009, with a proposed dividend of N11.1billion.

The company also posted a turnover of N89 billion for the year under review .This represents an increase of 29% over the prior year results. Highlights of the results which was approved at the Board Meeting held on Thursday, 3rd September , 2009 include a trading profit of N19.81 billion, an increase of 25% over the previous year. The earnings per share also increased by 14% to 918 Kobo. Profit before tax grew by 11% to N19 billion up from N17 billion.

The directors are pleased to present this good performance by the company in the 2009 trading year, which is mainly attributable to management’s winning strategy.

Specifically, the directors have recommended, subject to approval at the next Annual General Meeting, the declaration of a dividend in respect of the year ended 30 June 2009 of N11.1 million that is, 750 kobo per 50 kobo share.

These results came in the same year when Guinness Nigeria’s leadership position in the Nigerian economy was re-affirmed by various recognitions at home and abroad. Guinness Nigeria was honoured as the company of the year by ThisDay newspaper Awards. The company has also taken leadership position in the area of Corporate Social Responsibility. It was recently given a Social Enterprise Report Award (SERA) for being the best company in environmental sustainability.

Some of its key CSR projects fall under the Water of Life scheme where it has provided potable water for over 450,000 people in various communities in Lagos, Ogun, Benue, Abia, and Oyo States in 2008/9.

source: click here

This brings me back to my original question: WHO DRINKS ALCOHOL IN NIGERIA.

Are the Christians drinking it with their Bibles in one hand, or are Muslims drinking it with the Quoran in another hand? are we all hypocrites?

or maybe I all together wrong: are we all drinking Malt?

 

88888 – – – – – 88888

 

All is said and done but I have a question for you:

• are you a Christian or Muslim? do you drink alcohol? why / why not?

 

Tags: Guinness+Nigeria+Plc